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What Your Church Sign Says About You

September 23, 2016 By drairwolf Leave a Comment

About a month ago my family was on vacation in a small town in Michigan. Wherever we go I tend to notice churches and predict it’s personality from what I see on the outside. So, as we drove through this quaint town, I couldn’t help but notice 3 church signs and so thought I’d discuss what a […]

Filed Under: blog, church Tagged With: bad church marketing, bad church signs, christianity, church marketing, church signs, good marketing, marketing

Why Do People Attend Church for the First Time?

July 9, 2016 By drairwolf Leave a Comment

Selling Milkshakes I watched an interesting marketing video from a Harvard professor talking about an essential marketing question, “What is your product selling?” For example, He focused on the milkshake and asked the question, “What is the milkshake selling to the customer?” More than just a frosty dessert, it’s “selling” a feeling for the customer. For […]

Filed Under: blog, church Tagged With: church marketing, church selling, marketing, promotion, selling

The Miracles and Mysteries of Costco

October 17, 2014 By drairwolf 5 Comments

On the History of Costco Many years ago, a young man named Jim Costco, who often went only by Costco,  had a lot of fear. He was afraid of spiders and snakes and for some reason, people with the last name Jones. But, most of all, Costco was scared of the end of the world. This fear […]

Filed Under: blog, humor Tagged With: bargain, club, costco, Costco membership, dyson, funny, humorous, joke, laugh, marketing, mateo, predator, salsa, sam's club, shop, shopping, siren, slogans, the end of the world, walmart

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